Plaza Malioboro is located in the heart of Yogyakarta’s history and culture, offering a unique shopping experience that blends local charm with modern retail. With a variety of national and international brands, Plaza Malioboro is a lively destination in the Malioboro area.
Responsibilities:
- Develop and execute integrated marketing campaigns and mall events to drive traffic and engagement
- Collaborate with tenants for strategic promotions and in-mall activations
- Manage digital channels and social media to strengthen brand presence
- Build relationships with media, influencers, and strategic partners
- Monitor campaign performance and provide insights for optimization
- Support mall branding initiatives and positioning strategies